I found James Bay while listening to a Vance Joy station on Pandora. I immediately liked his music because it is so well written and performed. His voice is very melodic and powerful. It is so worth it to buy his music. I recommend James Bay to anyone who enjoys indie, indie rock, alternative or soul.
I discovered this guy on a "who to watch" type list, and boy am I glad! This guy's voice is very Ed Sheeran in my opinion, but unique at the same time. His songwriting ability is fantastic, as evidenced by the songs on this album, especially "Hold Back The River" and "Let It Go", my personal favorites. "Incomplete", "Best Fake Smile", and "While We Were on Fire" are also great songs too.
I can't see this guy going away anytime soon because of his raw talent and ability, as well as the drive and passion he has for music. Great buy!